This role is located in Munich, Germany - We are a hybrid work environment and are in the office 3+ days/per week.
Tulip, the leader in AI-native frontline operations, is helping companies around the world equip their workforce with composable, connected apps, leading to higher quality work, improved efficiency, and end-to-end traceability across operations. Tulip's cloud-native, no-code platform, powered by embedded AI, is driving the digital transformation of industrial environments through composable, human-centric solutions that go beyond disrupting the Manufacturing Execution System (MES) category.
A spinoff out of MIT, Tulip is headquartered in Somerville, MA, with offices in Germany, Hungary, Singapore, and Israel. Tulip has been recognized as a World Economic Forum Global Innovator, a 2024 Deloitte Technology Fast award winner, one of Energage's Top Workplaces USA, and one of Built In Boston's "Best Places to Work" and "Best Midsize Places to Work."
This is an impactful role playing a foundational part in establishing and rapidly scaling Tulip's commercial presence across the DACH region (Germany, Austria, and Switzerland). Designed for a high-impact seller motivated by building a region and shaping its future structure, you will operate with a high degree of autonomy, working entrepreneurially to define the go-to-market strategy, build pipeline, and own new business and strategic enterprise accounts end-to-end. Beyond direct customer engagement, the role involves developing and activating strategic partnerships with leading technology providers and global consulting firms to accelerate enterprise adoption and regional scale, requiring a proactive, self-starting approach.
About You:
- You are a hunter and closer with experience selling SaaS solutions into manufacturing environments
- You are motivated by ownership and impact, and excited by the opportunity to build a region from the ground up
- You have thrived in scale-up or growth-stage environments, selling complex, high-value software
- You are comfortable operating without fully defined processes—and enjoy helping to create them
- You think clearly and confidently in complex or ambiguous situations
- You are intellectually curious, humble, and commercially sharp
- You care deeply about customers and partners, and lead with listening and learning
- You are not afraid to roll up your sleeves and work across large, multi-stakeholder deals
- You have leadership ambition and are excited to mentor, influence, and eventually lead a regional team
What skills do I need?
- 7+ years of experience as an Account Executive in a fast-paced environment, ideally selling SaaS into manufacturing
- Demonstrated track record of consistent quota attainment
- Experience acting as a player/coach or informal leader, contributing beyond individual deals
- Strong written and verbal communication skills
- Training or certification in value-based selling methodologies
- Positive, resilient, and solution-oriented mindset
- Experience using Salesforce; disciplined in forecasting, reporting, and pipeline management
- Ability to quickly adopt tools such as Outreach, ZoomInfo, and LinkedIn Sales Navigator
- Experience collaborating cross-functionally to build effective commercial motions
- Fluency in German and English (business level)
Key Responsibilities:
- Own and exceed ARR growth targets across the DACH region
- Identify, qualify, and develop new opportunities with manufacturing customers
- Understand customer business challenges and clearly articulate Tulip's value through tailored demos and presentations
- Partner closely with Engineering, Legal, Procurement, and Customer Success to drive successful deal execution
- Maintain accurate territory planning, forecasting, and account documentation
- Hire, onboard, train, and mentor new DACH sales team members as the region grows, gradually taking on broader leadership responsibilities while continuing to drive individual revenue performance.
- Develop, document, and continuously improve sales processes to support regional scale
- Co-create and execute the DACH go-to-market strategy in partnership with Global Commercial and Leadership teams
- Build strong relationships with regional partners, channels, and ecosystem players
- Act as a foundational member of the DACH team - supporting hiring, onboarding, and mentoring as the region grows
Key Collaborators:
- Sales
- Pre-Sales / Solutions Consulting
- Sales Development
- Customer Success
- Marketing
- Go-To-Market
- Business Development
- Channel & Alliances
Working At Tulip
We know even great candidates experience imposter syndrome. Even if you don't match every requirement, applying gives you the opportunity to be considered.
We're building a strong, diverse team that values hard work, families, and personal well-being. Benefits of working with us include:
- Direct impact on product and culture
- Company equity
- Competitive benefits package including commuter benefits, learning and development stipend, team events, catered lunches 3 days a week
- Flexible work schedule and unlimited vacation policy
- An inclusive, dog-friendly office with diverse and inspiring colleagues
We are an equal opportunity employer. At Tulip, we celebrate all. Qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. Help us build an inclusive community that will transform frontline operations.
It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
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